Importance of Localisation to Grow a Product Globally

Importance of Localisation to Grow a Product Globally

Talks

June 12 | 7PM

Online

430 onwards

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Invite your friends

and enjoy a shared experience

INVITE

Invite your friends

and enjoy a shared experience

INVITE
About the Event

Meetup Level:Beginner


What will you learn?

  • Development of product & design to suit local needs
  • Adaptation & personalization for target audience preference
  • Overcoming challenges to get the initial traction

Case Study on:

  • How Carousell localized Escrow Payments in Malaysia, Singapore & Taiwan 


About the speaker:

Lakshay Kalra, Product Manager at Carousell 

  • He is responsible for launching payments & shipping for Carousell in new markets and stabilising the product in existing markets
  • Lakshay has also launched Carousell’s Escrow Payments in Malaysia & Singapore
  • Prior to that he was one of the earliest PMs at Cleartax--a fintech startup backed by Sequoia and YC. He scaled up CA marketplace product and built SaaS features for Cleartax GST


About Carousell:

  • Carousell is one of the largest mobile classifieds marketplaces in SEA in 7 countries and 19 cities around the world, with 250 million listings and counting.
  • Backed by Rakuten Ventures, Sequoia India, Naspers, 500 Startups, Golden Gate Ventures, DBS and EDBI


Who should attend?

  • Product Managers
  • Aspiring PMs
  • Folks interested in the product
  • Folks working on global product
  • Strategy/Business/Marketing folks

Please note:

  1. This meetup will be on Zoom
  2. The link will be shared 1 day before the meetup


Terms & Conditions

430 onwards

Sorry, this show is already over but head here for other fun events!