SEO Boot-camp by way2begin

May 20 | 10AM
Way2Begin, Banjara Hills
1,000
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About

SEO Boot-camp by way2begin is a one-day workshop about Search Engine Optimization, on-page SEO, off page SEO, local SEO, and tips on how to get more traffic to the site.

Who can Attend

This Workshop is beneficial for all students (B.Tech, MBA, M.Tech, MCA, and any degree), irrespective of their courses or educational backgrounds, working professionals, and entrepreneurs. Digitalization is something you are living in your day to day life, so this workshop will give a lot of information and teach skills in digital marketing.

Outcome

After this workshop, you will able to do website analysis, competitor analysis, keyword research, keyword finalizing, creating the meta title tag, creating friendly URLs, writing the best meta description, how to give alt tags, creating effective snippets, link building, how to write the best article, and how to bring more traffic to the website.

What is SEO?

Understanding SEO
How SEO is different than others
How SEO is beneficial to business.

SEO Modules

Domain Registrations
Domain for SEO standards, top servers for hosting space, mapping your domains, tools to find expired eomains.

Introduction for SEO
Introduction to SERP, types of search engines, how search engines work, SEO importance.

Google algorithm and latest Updates
How Google algorithm works, latest updates of Panda, Penguin & Humming Bird, How Panda, Penguin & Humming Bird work, Fixing Panda, Penguin & Humming Bird.

On-page Optimization
Keyword planning, keywords and its importance for SEO, niche targeted keyword research, tools for keyword research, tools for competitor analysis, steps to fixing right keywords, importance of title tag, importance of meta keyword and description, website structure, static & dynamic website optimization.

Understanding URLs Structures
Importance of content, optimizing web pages, importance of blogs, creation & integration of sitemaps, Google Analytics and web master integration, website analysis check list.

Off-page Optimization
Introduction to off-page optimization, importance of domain & page authority, importance of trust flow & citation, how to increase domain authority, types of back links, importance of link building, types of link building, dos and donts of link building, strategies & techniques for link building.

Local SEO
Local business listing, Google places optimization, improving rankings.

SEO Reports
SEO tools list, SEO on page & off page audit report, monitoring SEO process.

Trainer

Krishna MK, is a chief trainer, strategist, founder and CEO at Way2begin Technologies Private Limited. He has an experience span of 13 years in sales, marketing, branding, advertising, creatives, management, hiring, and digital marketing training. He has worked for industries like telecommunication, banking & finance, travel & hospitality, entertainment, real estate, events & exhibitions, advertising, training & placements, e-commerce and online businesses.

Digital marketing to him is an interesting subject to learn, practice, and teach. He began by thinking that he would lean digital marketing and do a 9-5 job, but later realized that the subject has no limits, and that quite often, new social medias, business portals, ad-networks, bloggers, search engines, publishers, rules and algorithms are popping up. Hence he decided that digital marketing will be his future.

He has applied his vast knowledge on Sulekha.com, Naukri.com, Shadi.com, Housing, PCI, Building Blocks, My Mahaa City, Naresh Technologies, Meraevents, Laxmi Hyundai, Saboo Motors, Bank Bazaar, Practo, Foodpanda, Manjeera Constructions, GVK Mall, Lodha Group, Rotary International, Akshayapatra Foundation, Pragati Group, Prasad’s Multiplex, Anu Furnitures, KS Bakers, etc.

Being in the training profession for years has been very satisfying and enriching for him, and working as a digital marketing trainer has given him a lot of opportunities to meet people from all walks of life. His focus and good communication skills enable him to work with different mindsets quite well.

About the Organizer & Venue

Way2Begin is a leading digital marketing company from Hyderabad that gives training, conducts workshops, provides internships, and services like SEO, Google AdWords, social media marketing, online reputation management, content and email marketing.

Venue

Way2Begin, Banjara Hills

6-3-349/4, 2nd Floor, Ganga Estates, Near Nagarjuna Circle, Road no.1, Banjara Hills, Hyderabad (city), Telangana (state), India-500034.

Terms & Conditions

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