Learn to apply psychology principles to predict and explain how your customers think and act.

Behavior is strongly influenced by unconscious thought, but it is often more predictable than you might expect. Understanding the foundations of human cognition will help explain and anticipate user behavior.

If you’re involved in interface design and don’t have formal training in psychology or human factors, your work will benefit from understanding the theory that determines which designs work best.

These principles also apply to software and hardware.

You should attend if you’re a:

• Student
• Startup Owner/ Entrepreneurs
• Design Enthusiast
• Digital Marketer

And, guess what the best part is, no prior technical knowledge is required and the meetup is free!

Speaker Details:

Anjali Deswandikar is a Design Strategist and Creative Consultant with over 17 years of work experience and expertise in User Experience Design and Visual Design. She loves creating visually compelling user-centered intuitive interfaces and transformative brand experiences.

She has been trained under Dr. Eric Schaffer (CEO-Founder, HFI) and is currently working as a Lead UX Designer under inspiring design coach Anil Reddy at Lollypop Design. She has worked with Tech Mahindra, Aquent Solutions (India), Human Factors International (HFI) and Ernst & Young (EnY) in the past.

She finds psychology and humans very intriguing. She is very earthy and has a knack for nature; she enjoys natural environments, plants and birds, in fact, has a few birds as her pets. But pottery is what she resorts to when she wants to calm her soul.

You can check out her LinkedIn Profile at:

https://www.linkedin.com/in/anjali-deswandikar/

Date: 25th May, 2019

Time: 2.30pm-3.30pm

Venue: IIDE Andheri

And that’s not all, guess what the best part is, the meetup is free. You must however register to reserve your seat.

To RSVP: http://bit.ly/2F84G3R